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CVM Specialist (Junior/Mid level)
შეთანხმებით
CVM Specialist (Junior/Mid level)
შემოწმებულიადღეს
თარიღი
ნახვები1
ნომერი№5679408
აღწერა
Biopet Shop is an innovative and fast-growing pet retail company operating both online and offline channels across Baku. We are committed to building meaningful relationships with our customers and delivering exceptional value throughout their journey. To strengthen our customer engagement strategy, we are looking for a motivated CVM Specialist to join our team.
Role Purpose
As a CVM Specialist, you will be responsible for supporting the integration and operational use of the marketing automation platform. You will play a key role in setting up customer workflows, implementing lifecycle campaigns, and working cross-functionally to increase customer retention and value.
Key Responsibilities
Collaborate with internal teams and vendors to manage the integration of the automation platform with our data infrastructure (CDP, transactional data, triggers, etc.)
Build, test, and maintain automated workflows and customer journeys
Design and execute customer segmentation strategies based on behavior and value
Set up targeted, personalized campaigns and lifecycle communications
Monitor customer metrics (CLTV, retention, churn) and suggest optimization strategies
Work closely with marketing, product, ERP and tech teams to align CVM activities with business goals
Ensure correct data flow and trigger logic for ongoing campaigns
Requirements
Higher education is required; a degree in Marketing, Business, or Data Analytics is considered an advantage
1+ years of experience in CRM, CVM, or customer lifecycle marketing (internship or part-time experience is acceptable for junior candidates)
Fluency in Russian is mandatory
Strong analytical thinking and data-driven mindset
Familiarity with marketing automation tools, CDPs, or CRM platforms
Understanding of customer segmentation, triggers, and personalization
Basic SQL or Excel proficiency is a plus
Experience with e-commerce or retail customer data is a plus
What We Offer
The opportunity to work with modern marketing automation and CDP tools
Hands-on experience with customer journey design and growth strategies
A collaborative and innovative work environment
Career growth opportunities in a data-driven and fast-scaling company
Competitive salary and team support for training and development
Interested candidates can send their CV to the e-mail address in the Apply for job button with the subject line: CVM Specialist
Son müraciət tarixi: 06.12.2026
განცხადების წყარო
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